HomeA collaboration by Hélène Lecointre and Angie Ennamorato.
Volatile energy costs, investor pressure, and looming regulations make one thing clear: real estate stakeholders can no longer afford to rely on fragmented, inconsistent data. But it’s not just about having enough data; it’s about knowing that data is accurate and reliable, to understand where your portfolio stands and where it needs to go. Only trusted data provides the confidence to assess performance, plan investments, and meet sustainability goals. Without that confidence in the data, ambitious environmental goals become unattainable. As more U.S. companies contend with stricter regulations, tenant expectations, and wider sustainability commitments, establishing trust in sustainability data has become a business imperative.
Regulatory requirements are accelerating in the U.S., demanding accurate, verifiable environmental data, while other states and cities have already rolled out building performance standards such as New York City’s Local Law 97 or California’s Title 24. Organizations must adapt quickly to these pressures, which makes the quality and reliability of their systems more important than ever.
Turning compliance into a financial opportunity: the U.S. approach to sustainability
The importance of structured data
A foundational element of trusted data is clear structure. Raw information holds value only when it is centralized, standardized, and put into context for proper decision-making. Fragmented utility bills and inconsistent tenant information complicate analysis across buildings, funds and portfolios. A well-structured sustainability data system provides stakeholders from sustainability and compliance to executive leadership with consistent, useful insights. Whether monitoring energy use across hundreds of buildings or forecasting emissions reductions, the value of reliable data depends on a robust underlying framework.
Compliance and certification as guarantees of integrity
Equally critical to trust is the assurance of data security and integrity, a guarantee that international standards provide. ISO 27001, for instance, focuses on information security management, while ISAE 3000 emphasizes data accuracy and auditability. Aligning with these frameworks demonstrate service providers’ strong commitment to protecting sensitive information and delivering transparent, verifiable results. In a U.S. market increasingly concerned with compliance, privacy, and transparency, these certifications ensure you can stand up to regulatory scrutiny and investor due diligence when you rely on third parties to handle complex, high-volume environmental data.
The need for experts behind the data
Technology alone cannot foster trust. Skilled professionals stand behind every reliable data system, ensuring accuracy, interpreting insights, and guiding organizations through evolving sustainability challenges. Their role is especially vital in the U.S., where building performance expectations vary by region, policy, and market demands. At Deepki, our consultants help navigate utility data access across a fragmented U.S. energy market and support regional compliance efforts, ensuring clients not only collect data but also put it to work.
Using trusted data as a driver of value
Beyond compliance, trusted data is about protecting and enhancing asset value. Reliable performance data supports stronger GRESB submissions, underpins credible investor reporting, and opens access to green financing opportunities. Just as importantly, it helps identify underperforming assets before they face misalignment risks or costly retrofits. By turning trusted data into actionable insights, organizations can mitigate risk, secure capital, and drive long-term portfolio resilience.
Rethinking real estate investment: turning sustainable performance into competitive returns
How Deepki delivers trusted sustainability data at scale
At Deepki, we’re committed to helping real estate stakeholders build this foundation of trust. Our platform is ISAE 3000 type 2 attested for the accuracy, auditability, and transparency of our non-financial data, and ISO 27001 certified for best-in-class information security practices. These certifications ensure that our clients can rely on a secure, compliant, and verifiable data environment, essential for navigating evolving regulations and meeting sustainability targets with confidence. With a proven data infrastructure and a team of experts who understand the complexities of real estate, Deepki empowers organizations to turn fragmented data into actionable insights that support better decisions, unlock investment opportunities, and future-proof portfolio performance.
NEINVER collaborates with Deepki to collect sustainability data for decarbonization strategy
“Deepki had the technology that helped NEINVER to step up in our ESG data strategy. The implementation of Deepki has allowed us to save time and resources due to the automation of our ESG data collection. The implementation process has been very agile and responsive, overcoming the complexity of working different countries, regulations and technologies.”
Alberto Vilches, Sustainability Manager at Neinver
Success is no longer measured by ambition alone but by verifiable progress toward sustainability targets that align with investment strategies. Achieving this requires sustainability data that is accurate, secure, and trusted internally and by external stakeholders. That trust comes at a premium—because the cost of getting it wrong is too high, putting portfolio value, access to capital, and accountability at risk.
Data collection & estimation: a visual interactive guide
INFOGRAPHIC
Want to learn more about optimizing data collection? Navigate our latest interactive infographic, your go-to guide for mastering sustainability data collection and filling data gaps in real estate. From overcoming major challenges to leveraging cutting-edge technology, we’ve got you covered.
